Top articles
-
UK Social Network Ad Spending to Double by 2012
emarketer A new eMarketer forecast predicts major growth for social network ad spending in the UK, as marketers continue to follow their targets to sites like Facebook. Full Article
-
B2B and B2C E-Mail Tactics
Emarketer Business-to-business and business-to-consumer marketers share many of the same goals and find a lot of the same tactics effective, such as finding the right time to send messages. But there are major differences. Full Article
-
Gen X vs Gen Y
dans emarketer The Gen X Online Shopper In a budget-conscious time, Gen X is especially value-driven. They're educated, tech-savvy and in debt, so they use the Web to find the best values. Full Article
-
les 3 webs
un schéma intéressant sur InternetActus les commentaires ICI
-
Longtime Twitter Users Most Vocal
Dans emarketer Twitter.com's slowed growth raised questions about the service's stickiness, but research shows the most tweets come from experienced users, while newbies contribute to the community at a steady rate. Full Article
-
The Future of Smart Mobile Devices
emarketer A new eMarketer report examines key trends in mobile device ownership and what they mean for marketers. Full Article
-
Marketers Buzz About ROI
dans emarketer Return on investment became the No. 1 trend for marketers to focus on this year, and social media has earned a spot in the top 10. Full Article
-
Data on Twitter Decline Stacks Up
emarketer One research firm after another has reported that traffic to the microblogging Website is headed down this fall after a spectacular rise. Full Article
-
B2B Spending on Social Media to Explode
emarketer A new eMarketer report takes an in-depth look at B2B usage of social media and how it differs from practices in the B2C sector. Full Article
-
Social Networking in the UK: Becoming Less Reserved
Dans emarketer
-
impact des reseaux sociaux en budget marketing US
Learning to Work with Social Networks Marketers recognize that social networks are becoming more important to their plans, but have few guidelines about what works best. How will campaigners make the most of MySpace, Facebook and their ilk? Full Arti...
-
recrutement lesjeudis.com le 17/04/2008
Ingénieurs & informaticiens, boostez votre carrière ! Prochain Salon du recrutement et de l'emploi informatique : PARIS : le 17 avril 08 + DE 20000 POSTES A SAISIR ! Au Palais des Congrès Ouverture au public : de 11h à 21h
-
Social Sites Lure Users Around the Clock
dans emarketer With nearly one-half of users checking Facebook or Twitter after bedtime or first thing in the morning, social media has become a vital part of the day. Full Article
-
répartition des 200 millions d'utilisateurs Facebook
Facebook Reaches 200 Million Users The social networking giant passed a milestone, adding its 200 millionth user. But who are the latest users? Full Article
-
marketing des PME aux US : networking
Small Businesses’ Online Plans Many small businesses surveyed say they plan to increase marketing spending for social networking, e-mail and improvements to their Websites. But far more say they don't use online marketing at all. Full Article
-
illustrations IT : Le tout en image par François Cointe
Je trouve que ces dessins illustrent bien notre actualité : pour aller voir les autres dessins de l'auteur, rendez-vous sur Le MAg IT Le tout en image par François Cointe Browsers war : le retour
-
Bigger Banners, Richer Media
Bigger Banners, Richer Media Does size matter? Sometimes. But rich media cannot be measured in pixels alone. Full Article
-
French Digital Ad Spending Still Growing
Dans emarketer : Karin von Abrams, Senior Analyst Online is one of the few bright spots in French ad spending—for now. Full Article
-
utilisation du mobile par age
dans emarketer Mobile Texting Opportunities for Marketers (or Mobi Txt Opps) Young people love text messaging, and a number of studies on the trend point to how marketers can capitalize on it. Full Article
-
marché de la pub dans le monde
No Global Ad Recovery Until 2010 Many analysts consider ad spending a leading economic indicator. If that is true, the needle is pointing down. Full Article
-
marketing et social network
Social Network Marketing Expands Sphere A new eMarketer report analyzes the full range of possibilities for social network marketing. Branding has been a key focus, but marketers need not neglect direct marketing, lead generation or even e-commerce. Full...
-
Classement des 100 premiers éditeurs français
Pour voir le dossier complet : c'est ICI
-
French Online More than Other Europeans
Dans emarketer Karin von Abrams, Senior Analyst French Internet use is growing and consumers in France are more likely than other Europeans to be online every day. Full Article
-
France's E-Tailers Upbeat
dans emarketer... Karin von Abrams, eMarketer senior analyst, reviews the state of retail e-commerce in France in 2008, and looks ahead at prospects for the coming year. Full Article
-
Top Tactics for 2009
Top Tactics for 2009 The Web and mobile marketing are top-of-mind for marketers this year—if not top-of-wallet for clients. Full Article dans emarketer !
