marketing
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F100001-101000%2F100531.gif)
French Online More than Other Europeans
Dans emarketer Karin von Abrams, Senior Analyst French Internet use is growing and consumers in France are more likely than other Europeans to be online every day. Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F101001-102000%2F101212.gif)
E-Mail Performance Steady
Emarketer Consumers are still reading marketing e-mails, and still clicking on them. That steady performance is driving an equally steady rise in e-mail ad spending. Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F101001-102000%2F101096.gif)
Top Tactics for 2009
Top Tactics for 2009 The Web and mobile marketing are top-of-mind for marketers this year—if not top-of-wallet for clients. Full Article dans emarketer !
Whopper Sacrifice boutée hors de Facebook
L'application de Burger King sur Facebook, qui permet d'échanger des amis contre des hamburgers, est stoppée. Au nom du respect de la vie privée. Cécile Grégoriades VNUNet Malgré son succès, Whopper Sacrifice, développée pour le compte de la chaîne de...
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F100001-101000%2F100771.gif)
Le bon moment pour lire un mail ?
Two Basic E-Mail Tactics E-mail remains a core part of nearly every digital marketing campaign. When do most marketers send e-mail and what do they put in their subject lines? Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F100001-101000%2F100552.gif)
marketing des PME aux US : networking
Small Businesses’ Online Plans Many small businesses surveyed say they plan to increase marketing spending for social networking, e-mail and improvements to their Websites. But far more say they don't use online marketing at all. Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F100001-101000%2F100284.gif)
Advertising on UK Social Networks
Dans emarketer... Total social network usage and advertising are still rising in the UK. Yet, as in the US, social networks are struggling with ad sales. What does this mean for social network ad spending in 2009? Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F100001-101000%2F100409.gif)
les voitures en vente sur le net
nous sommes peut etre encore précurseurs dans le domaine.. l'étude ne parle que du marché français... @ suivre ! French Carmakers Sell on the Web Would you consider buying a car online? A growing number of French Internet users do. Full Article
/http%3A%2F%2Fwww.emarketer.com%2Fimages%2Fchart_gifs%2F099001-100000%2F099264.gif)
quels sont les sources d'information aux US ?
Focused Social Networks Build Community Social networks that focus on a specific topic are finding a growing audience—one that draws paying advertisers. Full Article
La publicité sur internet, miroir aux alouettes ?
Sur Le Nouvel Obs Par Cyril Altmeyer PARIS (Reuters) - Longtemps considérée comme un eldorado, la publicité sur internet risque de se transformer en un miroir aux alouettes faute de transparence sur son efficacité réelle et de formats plus innovants que...
