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Social Networking Doubles Among Boomers and Seniors

3 Septembre 2010 , Rédigé par Sandrine Publié dans #networkings

DANS EMARKETER
Social media usage has nearly reached saturation among younger adults, and its highest growth rates are now coming from internet users ages 65 and up, who have doubled their usage of social networking sites in the past year. The mass appeal is causing ad dollars to flow, but could it cost sites like Facebook their cool factor? Full Article


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