Retail, CPG Pour Most New Dollars into Online Ads
16 Août 2011 , Rédigé par Sandrine Publié dans #marketing
Emarketer
US online ad spending will increase by $5.26 billion this year, eMarketer estimates, and the greatest share of new online outlays will come from retailers and consumer packaged goods marketers. The two industries will continue to account for ever-larger shares of online ad spending through 2015.Full Article
