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Geolocation Grows Despite Privacy Concerns

2 Août 2010 , Rédigé par Sandrine Publié dans #marketing

emarketer
Check-in services like foursquare are still relatively small players, but two in five mobile users take advantage of geolocation features on their device. Worries about privacy and safety abound, but the cool—and usefulness—factor seems to win out. Full Article


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