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Social Network Ad Spending to Fall

14 Mai 2009 , Rédigé par Sandrine Publié dans #marketing

Dans emarketer
Debra Aho Williamson, eMarketer senior analyst, revises her US social network ad spending projections—down—and explains why.
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expected to reach $70 million this year, for a total of $300 million in 2009.

US, Non-US and Worldwide Online Advertising Spending on MySpace and Facebook, 2008 & 2009 (millions)

Although MySpace got a head start over Facebook in selling advertising outside the US, its inte

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