Social Network Ad Spending to Fall
14 Mai 2009 , Rédigé par Sandrine Publié dans #marketing
Debra Aho Williamson, eMarketer senior analyst, revises her US social network ad spending projections—down—and explains why.
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expected to reach $70 million this year, for a total of $300 million in 2009.
Although MySpace got a head start over Facebook in selling advertising outside the US, its inte